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Saturday, December 7, 2013

Targetv.net

Logo for a news portal targetv.net. Solid, thick, stencil-ish. With a splash of colour. Trying to reflect the concept of this new web portal: actuality, strenght, and straightforwardness. The red × is has evolved from the red crosshair (which I personally didn't like because it is a bit too common and predictable as a "symbol"). The red × is much more compatible with the font and makes a simple and strong visual marker, which is also used as an individual element (for smaller pictures - like FB profile picture or the favicon of the web page).

The Boss chose this variation:


The other candidates (the last one being my favourite):







Business cards. Clean, compact, only the essentials. 














p.s.
My friend commented that the logo reminded her of Che Guevara and ¡Hasta la victoria siempre! graffitti. ;) 

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A good idea makes you at least smile. In the best case it makes you laugh. And now you're laughing not because you think I'm mad, but because I'm right. ~ Steve Diskin