Jun (or Xun) is a fermented honey and tea drink, perfect for the upcoming (Norhern Hemisphere) summer time. Towards the end of 2017, when the warm months were about to hit the Southern parts of our Globe, I was working on the branding of New Zealand Jun, brewed in the top of NZ South Island.
The drink itself is a bright yellow so it seemed the most logical solution not to add any colour to the bottle labels: they are completely transparent with black print.
Printed material sticks to the colour scheme: black and white with a dash of sunny yellow. The tiny symbols from the logo - hexagon, drop, bubbles - reappear also on the table talkers and business cards.
Cheers!
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